Enjoy Sketching in the Capital!
Category: Editorial Design
Tools: Photoshop, InDesign
Contribution: Individual Project
Brief
The task is to design a brochure that promotes a set of three linked recreational activities located within the
Greater Wellington region. I chose sketching actives in Wellington as my topic, the three different activities/locations present different type of sketching.
Design Outcome
Reflection
I executed the visual system by creating photo blending with illustrations. By using different sketching style and colours: Soft warm watercolour; vibrate bright sketching; concentrate cool tone charcoal drawing. The three activities get connected but also easy to distinguish.
For my brochure there’s no specific audience, anyone who interest in sketching can find it useful.
The positive:
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First time to complete the design project from beginning to end.
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Began to think and act like a designer.
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Benefit a lot from one-to-one zoom meetup and two interim sessions, learned how to use critique feedback to improve.
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Learned to use InDesign, Photoshop skill also updated.
The negative:
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Not doing enough primary research and try out in early stage.
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Busy with working one my own project, taken less time to get inspiration in the later stage.
In my future approach, I will get better arrangement in individual work
period to ensure enough time to research, get inspirations and
iterate, iterate, and iterate.